How Not to be a Terrible Podcast Guest
I want to talk to you about leveraging podcasts for your marketing. No, this isn’t a pitch to get you to start a podcast, though I can certainly…
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How to Leverage Podcasts as a Guest or Host
Did you know that 41 percent of Americans 12 and older have listened to a podcast in the last month? Twenty-six percent have listened in the last week.…
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What Zencastr Has Done to Better Serve Podcasters
For those of you out there who are content creators, whether you call yourself an influencer or not, you know I am a loud champion of owned channels.…
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Leveraging Podcasts to Enhance Your Brand of Influence
Winfluence is not a podcast about podcasts. There are plenty of those out there. I listen to 2-3 to keep myself informed about the tips and tricks, ideas…
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Expanding Your Brand With or On Podcasts
If you’ve listened to Winfluence for any length of time, you know that for the influencers and content creators out there, I’m bullish on building and growing your…
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The Best Conversation You’ll Hear About Podcasting
You may recall our episode from late January in which I adopted an exaggerated satirical stance responding to a podcaster who had taken exception to my answer to…
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Is Podcasting Just a Form of Busking? Certainly Not!
My pal Seth Goldstein asked an interesting question on Twitter and his blog last week. He posed this: “Is podcasting just a form of busking?” For those who…
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Winfluence Special: On Brand with Nick Westergaard
Today is a special episode of the show. I thought between the Christmas and New Year’s holidays I’d give you a treat and introduce you to one of…
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Leveraging Podcasts as an Influencer Marketing Channel
If you’re a regular listener to Winfluence, and I know you are, you know that podcasting itself is a medium I consider a big part of our territory…
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Introducing The Marketing Podcast Network
I’ve never really considered myself an entrepreneur, even though technically and by definition, I’ve been one a few times. When I started Social Media Explorer as a blog…
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How to be a Valuable Podcast Guest
When you are invited to be on a podcast, you should really prepare to be a good podcast guest. That’s not just making sure you have your talking…
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Podcasting’s First Big Hit Made an Influencer a Published Author
When you get down to the core of what an online influencer is, these are people who leverage self-publishing tools like blogs, social networks, photo and video sharing…
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