How Not to be a Terrible Podcast Guest
I want to talk to you about leveraging podcasts for your marketing. No, this isn’t a pitch to get you to start a podcast, though I can certainly…
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The Best Conversation You’ll Hear About Podcasting
You may recall our episode from late January in which I adopted an exaggerated satirical stance responding to a podcaster who had taken exception to my answer to…
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Is Podcasting Just a Form of Busking? Certainly Not!
My pal Seth Goldstein asked an interesting question on Twitter and his blog last week. He posed this: “Is podcasting just a form of busking?” For those who…
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Ideas on Optimizing Content Through Constant Evolution
How are you optimizing your content? And no, I don’t just mean optimizing for search or making sure all the brand mentions and such are in alignment? I…
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How to Build a Great Podcast
If you’ve ever wondered how to build a great podcast, there are a handful of people out there who can tell you. One of my favorite podcasters is…
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On-Demand TV and Podcasts May Be Setting Themselves Up to Fail
We find our attention-span-theatre selves firmly planted in the unfortunate era of on-demand viewing and listening. From Netflix to podcasts, our favorite shows have evolved to be consumed…
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Understanding Social Algorithms and My Favorite Podcasts – GAC Episode 50
Our regularly scheduled conversation with Demetrius Gray, founder and CEO of WeatherCheck, had to be post-poned as he fell ill with the flu the day before, so on…
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