I’ll See You at Social Media Marketing World 2022
I’m excited to be speaking at Social Media Marketing World in 2022. Oddly enough, it will be my first time at the event, though I was a part…
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How Can Influencers Build Lasting Revenue? Merchandise Their Brands!
There are dozens of ways for influencers and content creators to monetize their content. Sure, the easy money seems to be partnering with brands to share them with…
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Advertising Doesn’t Work, But Advertising Does Work
Freakonomics’s two-part radio and podcast episodes called “Does Advertising Actually Work” (Part 1, Part 2)has raised a few eyebrows from agencies and clients alike. It’s one thing for…
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Congratulations to the Get.Online Domain Winners!
Congratulations to the five winners of the Get.Online With Your Idea Domain Contest! We announced the five winners Tuesday morning on Digging Deeper and five lucky people have…
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The Future of Offline Advertising in Holographs
Imagine your CEO or company spokesperson appearing at your next trade show, or even in one of your store locations. Now imagine them also appearing at five trade…
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Understanding the Buying Brain with Neuromarketing
The best way to encourage people to buy from you is to understand how they think and tap into a path to their buying brain. Felix Cao of…
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What can Groupon do for your marketing?
Matthew Rolnick knows a thing or two about the magic of Groupon for businesses and marketing. He’s the divisional sales manager for health, beauty, wellness and fitness at…
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The Power of Personal Branding in Business
Personal branding is imperative for today’s professional, but how does personal branding overlap into helping your company or brand? Ryan Foland knows. He’s an expert on the subject…
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Understanding the Difference in Branding, Marketing and Advertising
Bill Harper of wmHarper has a very succinct and necessary reminder of the differences between branding, marketing and advertising. He shares those thoughts as well as has a…
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How to Turn Your Fans Into Customers with David Meerman Scott
David Meerman Scott is the worldwide best-selling author of the book The New Rules of Marketing and PR, but he has authored several other books, one of which…
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What You Should Know About New Personal Data Protection Laws
As if GDPR wasn’t enough, the California Consumer Privacy Act is now forcing businesses to upgrade how they handle and manage consumer data. Tim Hayden and his company,…
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What Can the Automotive Industry Teach Us About Digital Marketing
Eric Miltsch has a couple of decades experience leveraging digital marketing for the automotive industry. He’s so good at it, that he eventually co-founded a software platform for…
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