Agorapulse, a leading social media content and community management solution I happen to use and am an ambassador for, announced today it has added TikTok integration! This will…
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The biggest challenge most brands have with their social media followers is getting them to move into, then down the marketing funnel for their business. You have to…
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I’ve been using Julius for influencer marketing discovery, campaign management and measurement for several years now. Its user interface, functionality, feature set and the curated information Julius’s research…
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Unless you have a bunch of money to spend on expensive software packages, measurement and reporting influencer marketing campaigns can be a bitch. Even at agencies, where software…
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Small and medium sized businesses can now access an enterprise-quality influencer marketing management solution without breaking the bank. IZEA announced today its IZEA Unity Suite has a new,…
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Every so often a familiar question pops up from clients, friends and folks asking me things on Twitter or LinkedIn. Recently, the question has been, “How do I…
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When Sprout Social and Simply Measured combined forces, you knew it would only be a matter of time before a great social media management platform for $25 a…
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Microsoft is a content client. This is a sponsored post, but all thoughts and opinions are my own. Chat-based tools are not new. We’ve all been using text…
Read articleCommunity forum and message boards have been and in many cases are still the backbone of social media. In fact, when the Conversation Research Institute (my research company)…
Read articleImage recognition is one of those social media analytics pieces that most social listening companies either can’t get right or charge so much for, no one can afford…
Read articleThe easiest way to get your small business moving in the right direction with social media is to find and share good content relevant to your audience. Sharing links…
Read articleThe social media management tool marketplace is a crowded one. For many small businesses, finding one tool to manage multiple social media profiles, keep you abreast of mentions…
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