A Deep Dive into Instagram with HubSpot’s Kipp Bodnar
If you read the tea leaves of the conversations people are having about social media channels these days, you’d probably think TikTok was dominant, Instagram was struggling, YouTube…
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What Happens When a Successful Creator Builds an Influencer Agency
Influencer marketing software is a hell of a lot of confusing. There are platforms that do everything … help you find, prioritize, analyze, select, book, contract, collaborate, review,…
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Solving the Creative Gap in Snack-able, Vertical Video for Agencies
The world of social media and content is changing … again. It does that every so often. Unfortunately. more often than we probably care for it do so.…
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The Content Creator-to-Media-Empire Path of Black Southern Belle
The world of content creators is deep and wide. There exists literally at least one creator for almost every interest or niche out there. Part of what I…
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Exploring the Nuances of Global and Luxury Marketing with Influencers
The primary reason I like to interview people about this wild, wonderful world we work in is that I know I don’t know everything. Even though we talk…
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The Five Tells That Mean You Should Pass on Hiring an Influencer
Does the name Sam Farha mean anything to you? If it does, you’re probably a fan of poker. Farha is a rather famous professional poker player. He is…
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Leveraging Podcasts to Enhance Your Brand of Influence
Winfluence is not a podcast about podcasts. There are plenty of those out there. I listen to 2-3 to keep myself informed about the tips and tricks, ideas…
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Choosing the More Right Influencers – A Case Study
One of the many things I do to stay on top of what’s happening in the influencer marketing industry is testing software platforms, micro-influencer communities, and other tools…
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How Gary Arndt Engineered a Meteoric Rise to Podcasting Dominance
This is episode 178 of Winfluence. I don’t typically count or even add the episode number to the shows because I’ve always thought episode numbers were more of…
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Why Even Managed Services Need an Influencer Marketing Consultant
Would you believe that even the big, fancy influencer marketing managed services companies need an influencer marketing consultant? Sadly, it’s true. I say this as someone who has…
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The 2022 Influencer Marketing Industry Holiday Wish List
August is not the time to be thinking of the holidays. Unless you want to ask for gifts that take some savings to afford. Or in the case…
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Are Talent Managers & Managed Services Gouging Creators?
At the end of each show, I offer you up the opportunity to ask a question or throw out a topic you’d like my take on to inspire…
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