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What ever happened to blogging and blogs? Thought leaders in the digital marketing space have noticeably disappeared from the blogging ranks of late. What’s going on? That’s one…
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You should be using Pinterest for SEO (search engine optimization) for your company. Now, unless you’re in the weeds on SEO activation, you probably think I’ve lost my mind.…
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Online reviews are mega important to businesses and brands in today’s search-first, social-second digital marketing world. What happens when you have a fake one? A bad one? We…
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There aren’t many companies that have needed crisis communications as much Papa John’s lately. Living in Louisville, it has been hard for me to escape the latest scuttlebutt,…
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I woke up cranky today, so this one had to be good. In honor of National Cheeseburger Day, I confess to being 28% cheeseburger, 27% Diet Pepsi and…
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No one told me I’d be doing a show on the anniversary of 9-11 but I guess it was inevitable. I share my memories of that fateful day,…
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The future of organic SEO is in public relations. That’s a conclusion I’ve been revolving around for a few months now. In today’s episode of Go Ahead Caller…
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You know it’s going to be a fun show when a rant on bad drivers is included, but also when I ponder the future of something. That future…
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Perhaps one of the most important activities you will engage in as a digital marketer is customer journey mapping. Putting yourself in the mindset and virtual shoes of…
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What a show this week! We went crazy talking about media coverage and how to discern it for yourself, teaching standards and how they’re slowly deteriorating, the top…
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We’ve got some useful discussion about preparing video content for Instagram and Facebook, plus a nice discussion about how to take your content planning to the next level…
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Back from vacation and hot! Hot about swearing in front of my kids, assessing competitors, influencers, Confederate statues and that scourge on society … Mormons. Check out a…
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